Posts from the ‘Advertising’ Category

  • The Secret Behind Facebook Advertising

    Facebook Advertising’s Secret Sauce

    July 6th, 2010 | Advertising | Alex Hill | View Comments

    The growth of Facebook has been undeniable over the last few years. The website has become a juggernaut amongst the premier internet properties and recently passed Google for market share of traffic (http://weblogs.hitwise.com/heather-dougherty/2010/03/facebook_reaches_top_ranking_i.html). The true secret sauce behind Facebook advertising is the “Like” ecosystem that Facebook has developed. It gives the user a perception of [...]

    Read More